DENIM DEVOTIONAL PRACTICE

I AM PROPOSING A NEW RELATIONSHIP WITH MANUFACTURING WHERE WE CAN BUILD A PRODUCT LIKE A CEREMONY. WHERE EVERY ACTION, OBJECT, AND SENSORY DETAIL HAS VALUE.

ANNIVERSARY ORIGINALLY STARTED AS A LIMITATION TO A SINGLE MEDIUM AND MAKER. THE INTENTION WAS MAKING ONLY JEANS, WITH DESIGN THAT WAS UNIQUE AND NEW, YET WEARABLE. A SURPRISINGLY HARD TO FIND ALTERNATIVE TO VINTAGE REPRODUCTIONS AND ORDINARY SILHOUETTES.

WHEN TIME FOR MAKING WOULD BEGIN, I FOUND MYSELF CONSTRUCTING RITUALS FIRST AND BUILDING PARTICULAR ATMOSPHERES TO WORK WITHIN. BY INCORPORATING THE PRESENCE OF INSPIRATIONS AND TOKENS OF EVOCATION, THESE ELEMENTS WILL PASS PERSONAL VALUE INTO THE NEW THING BEING MADE.

AS I ACKNOWLEDGE AND FEED THE RITUAL, THE MORE IT HAS BEGUN TO INFORM THE DESIGN - ADDING A VOTIVE ELEMENT TO THIS RE-PROPOSITION OF A COMMONPLACE DESIGN.